School of Curiosity
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Do stuff
September 14, 2012
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At the PSFK conference in London yesterday, Dan Germain the Head of Creative at Innocent, said “The more stuff you do, the more stories you have”. Innocent is a business with a personality. It builds and tells great stories.
When you create great stories about what you are about, people want to ‘stick’ to them. The more stories that you create, the more people stick. It’s like rolling out a sticky ball. At first its hard, but as more people stick, the momentum grows and your story grows with it.
Whether you are thinking about your business or your life, do stuff, because stuff creates stories and stories create momentum.
Have a curious day.
Majestic market traders
August 16, 2012
Market traders in Malawi give themselves names that European’s can pronounce more easily than their African monikers. So in the market of Lilongwe you will find Innocent, Spyro and even King James I.
What would you be called?
Have a curious day.